Warrior

Creative Direction/Digital Design/Project Management

Client: Warrior
Role: Owner/Designer
Team: Jama Little, Edwin Fagbenro (Photography), Fresco (Videography)
Skills: Illustration/Front End Design/Print+ More

Before Warrior was a brand, it began as a manifesto in 2015. Named after the 2015 EP in with the same name, the concept of a Warrior, was founded on the idea that a warrior is somebody who creates a positive situation from a negative situation, and helps others to do the same, no matter what the obstacles were. From there, I was able to draw and illustrate a logo which represents the characteristics of what a warrior looked like in my eyes - rugged around the edges, a constant work in progress. The branding created has been used to promote the music released alongside it, as well as landing pages, merchandise, social media content, and a UK tour.